How to Increase Results When You Communicate

Why do you communicate—when you speak…when you write?

Is your purpose just to share only ideas, or do you want to your audience to respond with some kind of action?

Put your words together for results, not just a message.

Put your words together for results, not just a message.

From my days as a teacher and trainer, I found two downsides of communicating information:

  • The audience writes off what you’re saying because they think they’ve heard it before.
  • People hear or read information, and they equate inspiration with implementation. I can count too many times where I have come out of an inspirational experience with great intentions for change but the next day stepping back into an old routine that gets me nowhere new.

Do more than just inspire your listeners. Accelerate learning by providing specific steps of implementation to complement your inspiration.

Inspiration minus practical implementation leads to self-deception—believing we have become something that we are not. A full head does not equal a big heart with serving hands.

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Don’t Add. Multiply. Ten Benefits of Writing a Book

Many leaders are in addition mode. Addition means that you have to be somewhere or do some kind of work for your message to spread. Addition means repetitive action—a lot of repetitive action—in order to see significant growth.

Writing a book multiplies your efforts so that you can reach more people than you can touch in person.

Writing a book multiplies your efforts so that you can reach more people than you can touch in person.

Multiplication takes a different approach. You communicate something well one time in a medium that can be multiplied and others can review what you said as many times as needed without you needing to be present. And when others learn about what you said and want to hear it too, on their own and without your knowledge they can access your content, read it, enjoy it, process it, learn from it, review it, practice it, teach it to others…all without your knowledge or input.

The main reason I wrote Anyone Can Write: Your Step-By-Step Guide to Write and Publish a Great Book is because I’ve told many people the same thing far too many times and it’s time to multiply, not just add. Through multiplication I can reach more people than I can touch in person.

See your book as an amazing way to multiply yourself and your message. With a book you’ll be able to:

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What to Do When You’re Wrong – by Mark DuPré

HTALAGU Front CoverThe following excerpt is from the book How to Act Like a Grown-up by Mark DuPré. The excerpt below is a timely reminder for every leader and is definitely “practical wisdom for every age.”

Get some great writing tips from my interview with Mark about “How I Write” here.

Being Wrong

News flash: you’re going to be wrong. Often. That’s not a problem. Not admitting you’ve been wrong is. And not learning from being wrong is a big problem and can result in your becoming an official jerk.

Acting like a grown-up means being able to admit that you’ve been wrong without a lot of drama and without kicking yourself either.

If you were wrong because you didn’t know something or had some wrong information, that’s usually not a big deal. Unless you invested your entire identity and course of action into something that you were wrong about, it shouldn’t be too hard to tell yourself that you missed it.

But here is what you have to do: take the new info and reevaluate everything around it. Change the information you thought you knew into the information you now know, and then hit a big subtotal button about the whole situation. You should come up with a new perspective that is different and better. (That’s not just acting like a grown-up—that’s being a grown-up.) It’s going to be challenging to adopt the new point of view at first, but give it time to sink in.

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